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Magento B2B Companies Sync as Business Central Customers

Apps used in this template

Magento2
Magento2
Dynamics 365 Business Central
Dynamics 365 Business Central
Magento2
Dynamics 365 Business Central

About this template

What this workflow does

Eliminates manual creation of B2B customers in Business Central. Keeps Magento and ERP customer data consistently aligned.

Key benefits

  • Automate ERP account creation
  • Maintain unified customer identity
  • Prevent duplicate customers
  • Ensure faster order readiness

Template details

Steps
4 automated steps
Apps
2 integrations
Flow
Magento B2B → Dynamics 365 Business Central
Mode
One-way sync
Category
EcommerceERP
Version
v1.0

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Customize the flow

Build your own version of this workflow

Every module in this template is fully customisable. Add triggers, swap actions, or extend the logic using appse ai's no-code visual builder.

01

New orders created

Trigger when new orders are created in Magento.

02

Customers updated

Trigger when customers are updated in Magento.

03

New products created

Trigger when new products are created in Magento.

04

Orders Updated

Triggers when existing orders are updated in Magento.

05

Products updated

Trigger when products are updated in Magento.

06

New customers created

Trigger when new customers are created in Magento.

07

New abandoned checkout created

Triggers when a new abandoned checkout is created in Magento 2. A checkout is considered abandoned when a customer has started the checkout process (email captured) but has not completed the purchase.

Inside the flow

How the template works

appse ai runs this workflow end to end for Magento2 — automatically, every single day. Here is exactly what happens when this template runs.

01

Detect updated B2B companies

The flow automatically listens for updated customer/company records in Magento B2B and captures the latest changes.

02

Validate customer match

A decision step checks for an existing Business Central customer using email-based matching to ensure correct identification.

03

Update existing customer

If a matching customer is found, Business Central is updated with the latest Magento company and address details.

04

Create new customer record

If no match exists, the flow creates a new Business Central customer with mapped company information from Magento.

Business benefits

More than moving data between apps — here is the measurable impact this automation delivers for your team.

01

Automate ERP account creation

Eliminates manual creation of B2B customers in Business Central.

02

Maintain unified customer identity

Keeps Magento and ERP customer data consistently aligned.

03

Prevent duplicate customers

Uses email-based matching to avoid redundant ERP records.

04

Ensure faster order readiness

Makes updated B2B customers immediately available for ERP processes.

05

Improve data accuracy

Syncs authoritative Magento company data into Business Central.

01

Automate ERP account creation

Eliminates manual creation of B2B customers in Business Central.

02

Maintain unified customer identity

Keeps Magento and ERP customer data consistently aligned.

03

Prevent duplicate customers

Uses email-based matching to avoid redundant ERP records.

04

Ensure faster order readiness

Makes updated B2B customers immediately available for ERP processes.

05

Improve data accuracy

Syncs authoritative Magento company data into Business Central.

Questions & answers

Frequently asked questions

Everything you need to know about this template before you deploy it.

What is the sync direction of this template?

This is a one-way sync from Magento B2B to Business Central, ensuring ERP customers always reflect Magento company updates.

How does the template identify existing customers?

What happens if the customer already exists in Business Central?

Are there any prerequisites before enabling this flow?

Can this template be customized further?

Why businesses love appse ai

Discover how appse ai has helped businesses automate processes and achieve growth through our users' success stories.

Their quick updates and improvements have boosted our productivity, allowing us to focus on making better products. Highly recommend for any manufacturer seeking efficiency.
Hans Engstrom
Hans Engstrom
Operations Manager, Christiana Bikes
appse ai enabled us to automate processes and achieve real-time efficiency with their ready-to-use solution. Their responsive support and customizations were exactly what we needed.
Peter Grueterich
Peter Grueterich
President, Bernardo 1946
Rapidly growing companies, to get to that level of establishment, you need a solution like appse ai to bridge the connections between disparate systems.
Robert Donnelly
Robert Donnelly
CEO and Co-Founder, Nine Line
The platform syncs data between our applications and it simply just works. This saved us a lot of time we used to spend manually synchronizing data from one system to another.
Sankar Thiagasamudram
Sankar Thiagasamudram
Founder and CEO
Their quick updates and improvements have boosted our productivity, allowing us to focus on making better products. Highly recommend for any manufacturer seeking efficiency.
Hans Engstrom
Hans Engstrom
Operations Manager, Christiana Bikes
appse ai enabled us to automate processes and achieve real-time efficiency with their ready-to-use solution. Their responsive support and customizations were exactly what we needed.
Peter Grueterich
Peter Grueterich
President, Bernardo 1946
Rapidly growing companies, to get to that level of establishment, you need a solution like appse ai to bridge the connections between disparate systems.
Robert Donnelly
Robert Donnelly
CEO and Co-Founder, Nine Line
The platform syncs data between our applications and it simply just works. This saved us a lot of time we used to spend manually synchronizing data from one system to another.
Sankar Thiagasamudram
Sankar Thiagasamudram
Founder and CEO
appse ai helped us to manage our inventory and invoices in SAP and WooCommerce. With appse ai our job is much easy as everything is automated and we have better control on our inventory.
Kaywan Pour
Kaywan Pour
Niagara Warenhandels GmbH
appse ai is making our operations easy! They make the customer experience much better. It costs us less human effort to proceed our orders.
Ramez Tacrity
Ramez Tacrity
Technical Sales Specialist, Digitech
I was impressed by how easy appse ai is to use and their ability to customize the platform to meet our clients specific requirements.
Vainick Oliveri
Vainick Oliveri
Golden Toys
appse ai transformed our business by automating the sync between SAP Business One and WooCommerce. What used to be a time-consuming, manual process is now seamless. We add products in SAP, and everything syncs automatically to the website.
Maher Ataya
Maher Ataya
Founder, Italparts SRL & Italparts LLC
appse ai helped us to manage our inventory and invoices in SAP and WooCommerce. With appse ai our job is much easy as everything is automated and we have better control on our inventory.
Kaywan Pour
Kaywan Pour
Niagara Warenhandels GmbH
appse ai is making our operations easy! They make the customer experience much better. It costs us less human effort to proceed our orders.
Ramez Tacrity
Ramez Tacrity
Technical Sales Specialist, Digitech
I was impressed by how easy appse ai is to use and their ability to customize the platform to meet our clients specific requirements.
Vainick Oliveri
Vainick Oliveri
Golden Toys
appse ai transformed our business by automating the sync between SAP Business One and WooCommerce. What used to be a time-consuming, manual process is now seamless. We add products in SAP, and everything syncs automatically to the website.
Maher Ataya
Maher Ataya
Founder, Italparts SRL & Italparts LLC
appse ai truly helped us transform our business processes. Now with the integration, it has become really smooth, everything just flows better. It really helped our team save time, streamline processes and honestly boost productivity more than we expected.
Jason Mitchell
Jason Mitchell
MD, All Marine Spares
Since we started using appse ai as our middleware, everything has been way smoother. It saved us about 10-20 hours a week, which is huge. The team is super responsive and easy to work with.
Dan Gerber
Dan Gerber
CEO, Designer Boys
appse ai truly understood our needs and delivered a seamless integration between SAP and Shopify. Their team is highly knowledgeable and capable, ensuring the solution perfectly aligned with our requirements.
Columb McCluskey
Columb McCluskey
Sales Director, Trimwel
appse ai is fantastic, it works really well and is easy to use! Its visual interface makes it simple to see what is happening, and I especially liked the visual mapping of process flows. The teams professionalism also really impressed me.
Richard Grew
Richard Grew
Renegade Brewery
appse ai truly helped us transform our business processes. Now with the integration, it has become really smooth, everything just flows better. It really helped our team save time, streamline processes and honestly boost productivity more than we expected.
Jason Mitchell
Jason Mitchell
MD, All Marine Spares
Since we started using appse ai as our middleware, everything has been way smoother. It saved us about 10-20 hours a week, which is huge. The team is super responsive and easy to work with.
Dan Gerber
Dan Gerber
CEO, Designer Boys
appse ai truly understood our needs and delivered a seamless integration between SAP and Shopify. Their team is highly knowledgeable and capable, ensuring the solution perfectly aligned with our requirements.
Columb McCluskey
Columb McCluskey
Sales Director, Trimwel
appse ai is fantastic, it works really well and is easy to use! Its visual interface makes it simple to see what is happening, and I especially liked the visual mapping of process flows. The teams professionalism also really impressed me.
Richard Grew
Richard Grew
Renegade Brewery

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